Fanshawe Village Hub
Fanshawe Village Hub
(Introduction)
Radiance
(Project)
Designingthewebsiterequiredbalancingvisualappealwithmarketingperformance.Thechallengewascreatingalayoutthatfeelsengagingwhileguidingvisitorsthroughaclearjourneytowardkeyactionsandconversions.
Designingthewebsiterequiredbalancingvisualappealwithmarketingperformance.Thechallengewascreatingalayoutthatfeelsengagingwhileguidingvisitorsthroughaclearjourneytowardkeyactionsandconversions.
(Client)
One Step
One Step
(Year)
(2022)
(2022)
(Software)
Web Design, Marketing
Web Design, Marketing
(Responsibilities)
Web Design, Marketing
Web Design, Marketing
(How the Story Unfolds)
Likeanyentrepreneur’sjourney,theinstallationbeganwithabigidea.Withmotioncensoredlightswecreatedtheexperienceofbeingstruckofinspiration.
Likeanyentrepreneur’sjourney,theinstallationbeganwithabigidea.Withmotioncensoredlightswecreatedtheexperienceofbeingstruckofinspiration.
Butcurveballsandunexpectedobstaclescancomplicateanyjourney,sovisitorsfacedchallengingstatisticsaboutbusinessownership.
Butcurveballsandunexpectedobstaclescancomplicateanyjourney,sovisitorsfacedchallengingstatisticsaboutbusinessownership.
Atowerofdoubt&isolationimmersedvisitorswiththecommoninsecuritiesthatentrepreneursfacethroughouttheirjourneywithanaudiorecordingofcommondoubtsandfears.
Atowerofdoubt&isolationimmersedvisitorswiththecommoninsecuritiesthatentrepreneursfacethroughouttheirjourneywithanaudiorecordingofcommondoubtsandfears.
AtrioofrotatingdoorsshowedtestimonialsfromrealScotiabankcustomersdescribinganobstaclethatturnedintoalife-changingopportunity,illustratingthebeliefthatwhenonedoorcloses,anotheroneopens.
AtrioofrotatingdoorsshowedtestimonialsfromrealScotiabankcustomersdescribinganobstaclethatturnedintoalife-changingopportunity,illustratingthebeliefthatwhenonedoorcloses,anotheroneopens.
Earlyconceptsketchesexploredhowvisitorswouldphysicallymovethroughandinteractwitheachofthefiveentrepreneurialstages.Multiplespatiallayoutsand3Dconfigurationsweredevelopedandrefinedbeforelandingonthefinalinstallationdesign.
Earlyconceptsketchesexploredhowvisitorswouldphysicallymovethroughandinteractwitheachofthefiveentrepreneurialstages.Multiplespatiallayoutsand3Dconfigurationsweredevelopedandrefinedbeforelandingonthefinalinstallationdesign.
(Portfolio 23-26©)
